19:09:19 | London, UK
How to run a thriving lifestyle photography business
This intensive 1 day business workshop is designed for photographers who want to run a business that delights both their clients AND themselves.
You’ll be challenged to make your photography business the best it possibly can be.
You’ll be inspired to find your own style, voice and brand.
You’ll be rolling up your sleeves and getting stuck in, leaving with some of the hard work already done, and feeling crystal clear on what it is you need to do to create the business you desire.
If your business isn’t quite where you want it to be, and you want someone to take you by the hand and show you what to do, then The Delight Workshop could be exactly what you’ve been looking for.
“Vicki is so warm and open about all aspects of her business. The content of the course covers everything –and more – than I ever imagined. I’m leaving inspired and motivated to take my business to the next level.”
Clare Walpole Photography
Are you struggling with any of these in your business?
- You’re panicking as you’re currently staring at a nearly empty diary for the year and you have no idea where the bookings are going to come from.
- You’re overwhelmed with all of the conflicting information and business advice available and don’t know where to start.
- You know you’re not charging enough to be profitable, but you’re scared to put your prices up in case no-one ever books you again!
- You keep hearing that you need to do in-person sales to make a success out of family photography, but you just don’t want to do it. You’d love to make more out of online galleries, but you just don’t know how.
- You’re feeling burnt out, you’re spending too much time working and not enough time with your family, friends or looking after yourself. And you’re not making enough money to make it worthwhile.
- Marketing scares you and feels a bit slimy. You just don’t know where to start….website, Instagram, Facebook advertising, networking, mailing list…..aaaarrgghh!
Can you relate to some (or all!) of these?
I totally understand. I have had ALL of these worries and struggles at some point in my 10 years I’ve run my photography business.
But I’ve found the way through them, to get to the point now where I’m running a profitable business, shooting what a love, whilst having a balanced life with time for me, my friends and my family.
Would you love me to take you by the hand (figuratively not literally, unless you want me to of course 😉 ) and show you exactly what you need to do to run a thriving lifestyle photography business that suits you and your life?
“Vicki is so giving with her content, there really is nothing held back. The support and advice really does make you feel really special and give you the encouragement that you can go forward with your business.
I would highly recommend to anyone who needs to refresh and revamp their business but also someone starting out.
This truly will be your best investment ever!”
Paula Jayne Photography
What we will cover at the 1 day workshop
The workshop will be intensive and we will cover everything you need to know in order to take your business to the next level including:
- How to finding your own unique style
- How to brand yourself to reach your ideal clients who value what you do
- How to market yourself without feeling slimy or spammy
- How to price your services and products so you can delight your clients and be rewarded for your time and talent
- How to choose the right product offering for your clients
- How to delight your clients so they tell all of their friends about you
- How to stay busy in the quieter winter months
- How to get online galleries to work for you
- My top tips for being more productive
There will be breakouts, so you can talk through the learnings with the other photographers in the group and get to work on setting your plan and intentions.
I don’t believe in death by powerpoint, the workshop is practical and you won’t be sitting listening to me talking for 8 hours!
This is about you finding what works for you, and me guiding you in the right direction. This isn’t a one size fits all, with me saying you have to do things a certain way for it to work. I want you to create a business that works for you.
You’ll leave the workshop with a clear idea of what you want and how to achieve it.
“I feel really inspired and thankful that you have shared so much with us, as well as encouraging us to find our own brands and stories.
The handbook is amazing. You have been so approachable and easy to talk to that I am coming away totally clear in my mind on what I need to do.”
Emily Kathleen Photography
Vicki is one of the UK’s leading lifestyle photographers and has run her successful photography business specialising in family, child & headshot photography for over 10 years.
Vicki has made her business a huge success by understanding how to brand and market herself and also delighting her clients with the whole experience.
She’s been doing 1-2-1 training with photographers for the past 6 years and ran The Delight Retreat for the first time in 2016 to rave reviews. Vicki also co-hosts the award winning podcast for people photographers, Shoot Edit Chat Repeat.
Vicki’s work has been featured in many publications including Cosmopolitan, The Guardian, The Telegraph, Practical Photography & Professional Image-maker.
Prior to setting up her business, Vicki had a 10 year career working in the advertising/sales/marketing industry.
Thursday 19th September 2019
10am-6pm | Lunch and refreshments included
Citizen M London Bankside Hotel
20 Lavington Street
London, SE1 0NZ
12 mins from Waterloo, 9 mins from London Bridge, 22 mins from Kings Cross
How much will it cost?
The price of the 1 day workshop is £450 and includes the following:
- 1 day in-person business workshop in London: 10am-6pm
- A 170 page beautiful workbook (described by previous attendees as their new business bible!)
- Lunch and unlimited teas/coffees/snacks throughout the day
- Access to a private workshop Facebook group where you’ll be set some important tasks to do before the workshop itself
- Access to the Delight Alumni Facebook group after the workshop, so you can continue to grow and support each other long after the workshop is over
Just enter the form below to book your space and I’ll send you all of the booking info through.
50% deposit is due within 7 days to reserve your place, and the balance will be due by 08/08/19.
“Without doubt the best investment ever.
Vicki’s business & marketing knowledge is wonderful, and she is so open and willing to share and help.
Worth every penny and more!”
Christine Burns Photography
Want to join me at the workshop?
Great! Just enter the form below and I’ll send you all of the booking info over. Or email me at firstname.lastname@example.org. Thank you!
“You have been incredibly generous and open-hearted with your knowledge and personal experiences.”
Sarah Clarke Photography
“Full of information and useful resources.
I learnt so much and I love the workbook which will now be my business bible. I can’t wait to get going on improving my business.”
Sarah Bertram of Sweet Pea Photography
“Brilliant!! Lots of positive ideas to kick my business into shape. I’m leaving with a clear focus on what I want and need to get done to improve my business.
So often I’ve walked away from a course feeling a bit let down. You have over-delivered on the promises you made. Thank you.”
Alex Bray Photography
“I contacted Vicki for a 121 mentoring session, as despite working for myself as a professional photographer for 7 years, I felt I needed to change certain aspects of my business in order to move things forward. I thought Vicki would be the perfect person to help with this.
I wasn’t disappointed. We covered everything I needed to in the session and more. I left with a solid strategy to work on for the year ahead. Vicki was so lovely to work with and very generous in the amount of knowledge she shared. I can’t recommend highly enough.”
Felicity Lass Photography
“I’m feeling really inspired and positive now and more confident to start forming my business in the way that suits me.”
Sophie Boutar Photography
Have more questions?
Yes of course! This is the first time I have run a 1 day business workshop, but I have run my Delight Retreat 4 times now, which has the same business content included.
Here is the link to my blog post with lots of photos from my first ever retreat in April 2016 and more details of what we went up to.
And here are some of the blog posts written by some of the attendees after the retreat so you can hear about it in their words.
I want to keep the group small to ensure that you all get the individual attention you need, so there will be a maximum of 9 people attending. (I need a minimum of 7 people for the workshop to go ahead).
I believe it’s different for a few different reasons.
Firstly this workshop is designed for photographers who want to create a profitable business. The focus of the workshop is providing you with the strategies and advice you need to make your business a success. Many other photography workshop focus more on the shooting side, whereas this 1 day workshop is focusing on what you need to do to run a thriving business.
Also, I really care about your business succeeding. I won’t hold anything back. I only run 1 workshop/retreat once a year, and I will be there as your mentor cheering you on along the way. (And at least you can be confident that the advice you are receiving is from someone who is currently running a successful photography business, not someone who is only training fellow professionals because they can’t get make their photography business work. 😉 )
If you have been working on building your portfolio and are in the process of building your business then the workshop will be great for you to establish your style and brand right from the start.
I wish a workshop like this had been available when I first started my business!
If you’re an aspiring photographer just thinking about starting a business then the workshop isn’t right for you as we will be spending a lot of time talking through fairly advanced business and marketing strategies.
That depends. If you are totally satisfied with where your business is right now, you’re getting the amount of clients you want and are happy with the orders you receive, then you probably don’t need to attend the workshop.
However if you have been in business for years and you’re still not making the money you want from it, or attracting the right kind of clients then the workshop could be just what you need. Many of the past attendees had been in business for nearly a decade and got tons of value out of it.
Sometimes when you are so close to your work and your business, it’s a challenge to see what needs to change. And if you just carry on doing the same things, you’ll only get the same results. So often what is necessary is for someone to help you take a step back and look at your business and work objectively, and advise you what you need to do to get the results you want.
There aren’t any shoots in this 1 day workshop. If you are looking for a course with shoots and talking about shooting techniques, then I will be running my 3 day Delight Retreat in Sept 2020.
We won’t be going through editing techniques. And I won’t be training you on in-person sales techniques as I do solely online galleries (and yes I get really good orders from them and will show you how you can too!)
I do understand. It’s always difficult to take the leap to investing in training especially when you aren’t making much of a profit. But if you carry on with what you are doing you are only going to get the same results. So you need to invest in training to learn how to change things and start getting the results you want.
When I have invested in training in the past, I have always looked at it that I only need to get one new client in order for it to pay for itself. Or you could look at it this way, you only need to get less than £150 extra from your next 3 clients and you will have made your money back. I’m confident if you take action on the advice you learn in the workshop that you will be able to do this.
As with all online transactions, there is a 14 day ‘cooling off’ period, so if you change your mind within this time then your deposit will be refunded in full.
After this time the deposit is non-refundable, but you are welcome to find someone to fill your place. If you change your mind more than 4 months before the start of the workshop then I will help you with marketing the place and will refund your deposit if it is re-sold. Please note that if the place isn’t filled then your deposit won’t be refunded.
Yes that’s no problem, everyone is welcome!
That’s fine! Just drop me an email at email@example.com and I’ll get back to you as soon as I can.